Does Google+ Really Have 60% Daily Engagement? Probably Not
Editor’s note: Guest contributor Frederic Lardinois is a tech writer who blogs at SiliconFilter. With 90 million users, it would seem that things are going quite well for Google+. Those numbers don’t...
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Napkin Labs Launches Fan Center To Help Brands Beef Up Facebook Engagement
When we wrote about Napkin Labs last year, the Boulder-based startup was focused on a familiar problem: How to help brands and businesses wade through the noise of social networks and better engage...
View ArticleEverything You’ll Ever Need To Know About Gamification
Editor’s note: Tadhg Kelly is a game designer with 20 years experience. He is the creator of leading game design blog What Games Are, and consults for many companies on game design and development. You...
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With News Feed Unable To Handle All Of Our Content, Graph Search Will Lift...
Many of you are probably presented with the same problem when logging into Facebook. The first thing that you see is your News Feed, with tons of content from your friends and pages that you like....
View ArticleFacebook Testing A ‘Save For Later’ Feature, Chasing That Engagement Carrot
Facebook is looking at implementing an Instapaper- or Pocket-like “Save for Later” feature, according to AllThingsD. There’s no offline access at the moment, however, so it seems more like a way to try...
View ArticleTwitter Experiments With Engagement Stats Directly In Tweets
Want to know just how many people actually care about what you’re tweeting? A new Twitter experiment spotted by ex-Twitter platform head Ryan Sarver will show many you how users are clicking on the...
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Cracking the code on podcast advertising for customer acquisition
Krystina Rubino & Lindsay Piper Shaw Contributor Krystina Rubino is a marketing executive who leads the offline growth marketing practice at Right Side Up. Lindsay Piper Shaw is an advertising...
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